How much should a freelancer earn in the UK?
Realistic targets, why your "salary equivalent" needs to be higher, and how to set a rate that gets there.
The 1.5x rule
As a rough heuristic, a UK freelancer should aim to gross at least 1.5x what a permanent salary would pay them. That covers tax, NI, gaps between contracts, holiday, sick days, pension and tools — all things a salary quietly hides.
Typical UK freelancer income ranges
- Junior creatives / writers: £25k–£40k.
- Mid-level designers / developers: £45k–£75k.
- Senior consultants / engineers: £80k–£150k+.
- Specialist contractors (data, cloud, fintech): £400–£700/day, often £100k+.
From target salary to hourly rate
Want a £60k take-home? You'll need to gross around £80–85k as a sole trader. At ~1,500 billable hours/year that's about £55/hour. Use the hourly rate calculator to plug in your own numbers.
Build a financial buffer
The biggest difference between successful and stressed freelancers isn't rate — it's cash buffer. Aim for 3 months of expenses in savings before going full-time freelance, and 6+ months once you're established. It buys you the freedom to say no to bad clients.
Industry ranges are rough estimates. Your earnings depend on niche, geography and experience.